Solving Problems

When the iPad was introduced, Amazon’s Kindle faced immediate extinction in the eyes of many. Interest in the Kindle dropped nearly 40% and buyers began to hold off to see if the iPad would be the better investment.

Amazon had a problem.

Life presents many challenges. It’s how you, your church, or your business respond to those challenges that separate you apart from others. So let’s look at what Amazon did:

First they recognized the problem. It was hard to miss with sales declining and publishers demanding more control over their pricing.

Second they began to work towards a solution to the problem. Sure they were hurt by Apple’s move and frustrated. But they couldn’t stop it so they had to work towards a solution.

Third they created a solution that wowed many and I think rivals Apple’s own iBookstore on the iPad!

So what can this teach us? Amazon recognized the problem, began to work toward a solution and then created a solution that went above and beyond the problem, presenting it with new opportunities and renewed interest.

Don’t just settle for solving problems. Create solutions that present new opportunities that can create momentum in life and business. This is true success and that is the real way to problem solve.